Phoenix Rally

Great rally!  Not heavy on the Rah-Rah, but I think we delivered value in spades.  John’s opening — The Help-U-Sell Blueprint, was simple and pregnant with meaning.  He has the ability to communicate the basic, even the obvious in a way that causes you to see a bigger truth.  He reminded us that the goal is always GROWTH and helped us see that, even in this market, that is possible.

I enjoyed doing the Pillars of Help-U-Sell because it enabled me to address some of the awful twisting of the Help-U-Sell operating system that occurred in our recent past.  I mean:  how can you call yourself a Set Fee Real Estate Company when your fee reverts to a percentage commission under certain circumstances?  It was clarifying.

I think the excitement came from some of the new initiatives we’ve instigated:  The Help-U-Sell Homebuyer Stimulus Program, courtesy of Ken Kopcho.  The new alliance with Synergy Data that enables our brokers to get access to contact information on homeowners who are late on their payments but not technically in default.  And a new twist on Short-Code Marketing that enables the broker to tie the prospective buyer to him, much as Listingbook does.

The biggest eye-opener, as usual, was the Help-U-Sell website.  This team knows it, but loved seeing how the thing can be optimized and customized.

Everyone left Phoenix, smiling.  And I guess that’s the best goal we could have.  On to Orange County!

It’s Rally Time!

Help-U-Sell rallies kick off this week in Phoenix, with Southern California, Northern California and Baltimore to follow.  The agenda is packed this time.

  • We’ll be looking at five key elements that make Help-U-Sell work.  If any of the five are missing or implemented improperly, the system fails.  It should be an eye-opener.
  • As promised, we’ll be working through the Help-U-Sell Blueprint for office growth.  If you are at 50 transactions, how do you get to 100?  If you’re at 100, how to you get to 150?  And so on.  It’s a very logical progression of decisions.
  • We’ll get an update on our Internet presence, with real examples of brokers who have taken their websites to the next level with customization and optimization.  We’ll also talk a bit about using Facebook and social media to build your client base.
  • We’ll be introducing the Help-U-Sell $8,000 Homebuyer Credit Extension, a program designed to boost buyer interest in Help-U-Sell listings.
  • And we’ll be showcasing the redesign of Help-U-Sell core marketing materials which will be available through our approved vendors shortly.

You really don’t want to miss this!  Here’s the schedule:

Phoenix Area
Friday, June 4
Bank of America Home Loans Chandler Branch
3100 W. Ray Road, Suite 100
Chandler, AZ 85226

 

Southern California
Monday June 7
Courtyard by Marriott at John Wayne Airport
2701 Main Street
Irvine, CA 92614

 

Northern California
Wednesday June 9
Bank of America Home Loans
180 Grand Ave.  Suite 1000
Oakland, CA  94612

 

Baltimore
Tuesday June 15
Bank of America Home Loans
10320 Little Patuxent Pkwy.  Suite 701
Columbia, MD  21044

 

The rallies start at 9am and continue until 3pm.  Lunch will be provided and there is no charge to attend.  Brokers, assistants, and salespeople are all welcome to attend.  Please make your reservation via the link that will arrive in your email or by calling Lori Warnelo at (941) 951-7707 ext. 3002 (it’s very important we get an accurate count so that we have enough food!).

Wow! Cool!

Mike Klein, Help-U-Sell Prescott, is attaching his Free Weekly List to his blog so readers can download it.  I’m sure he’s distributing it in other ways, too, but this is great.  The FWL is great, too, featuring testimonials and highlighting new listings, price reductions and bank owned properties.  You really ought to see this:  go to Mike’s Blog and download the attachment.  I keep hearing (usually from struggling members) that the Free Weekly List is no longer relevant.  Take a look at this and see how untrue that is!

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